cookie Policy

Effective Date: June 28, 2026

This Cookie Policy explains how Safer Road, LLC ("Safer Road," "we," "our," or "us") uses cookies and similar technologies on TheSaferRoad.com ("Website").

By continuing to use our Website, you agree to the use of cookies as described in this Cookie Policy, subject to any choices you make through your browser or applicable cookie consent tools.

What Are Cookies?

Cookies are small text files that are placed on your computer, smartphone, tablet, or other device when you visit a website.

Cookies help websites function properly, remember your preferences, improve performance, and provide insights into how visitors use the site.

Cookies generally do not identify you personally, but they may be linked to information that can identify you.

Types of Cookies We Use

Essential Cookies

These cookies are necessary for the Website to function properly.

Examples include:

  • Shopping cart functionality

  • Secure checkout

  • Account login

  • Security features

  • Fraud prevention

  • Website navigation

Without these cookies, portions of the Website may not function correctly.

Performance and Analytics Cookies

These cookies help us understand how visitors interact with our Website.

Information collected may include:

  • Pages visited

  • Time spent on pages

  • Navigation paths

  • Device information

  • Browser information

  • Approximate geographic region

  • Website performance metrics

This information helps us improve our Website and user experience.

Examples of analytics providers may include:

  • Google Analytics

  • Other website analytics services

Functional Cookies

These cookies remember choices you make, such as:

  • Language preferences

  • Region

  • Saved settings

  • Accessibility preferences

These cookies provide a more personalized browsing experience.

Marketing and Advertising Cookies

If enabled, marketing cookies may be used to:

  • Measure advertising performance

  • Understand customer interests

  • Deliver more relevant advertisements

  • Track conversions from advertising campaigns

These cookies may be provided by services such as:

  • Meta (Facebook)

  • Google Ads

  • Other advertising partners

We do not control third-party cookies once they are placed by these providers.

Third-Party Cookies

Some cookies are placed by trusted third-party service providers that help us operate our Website.

Examples may include:

  • Payment processors

  • Analytics providers

  • Marketing platforms

  • Embedded videos

  • Social media integrations

These third parties have their own privacy and cookie policies.

How Long Cookies Remain

Cookies may be:

Session Cookies

These expire automatically when you close your browser.

Persistent Cookies

These remain on your device until they expire or you delete them.

The duration varies depending on the cookie's purpose.

Managing Cookies

Most web browsers allow you to:

  • View stored cookies

  • Delete cookies

  • Block cookies

  • Block third-party cookies

  • Receive notifications before cookies are stored

Please note that disabling cookies may affect Website functionality, including:

  • Shopping cart features

  • Checkout

  • Login functionality

  • User preferences

Do Not Track Signals

Some web browsers offer a "Do Not Track" setting.

Because there is currently no universally accepted standard for responding to these signals, our Website does not currently respond differently to Do Not Track requests.

California Privacy Rights

California residents may have additional privacy rights regarding personal information collected through cookies and similar technologies under applicable California law.

For more information, please review our Privacy Policy.

Updates to This Cookie Policy

We may update this Cookie Policy periodically to reflect changes in technology, legal requirements, or our business practices.

The revised version will become effective when posted on this page.

The Effective Date at the top of this Policy indicates the latest revision.

Contact Us

If you have any questions regarding this Cookie Policy, please contact:

Safer Road, LLC

Email: team@thesaferroad.com

Website: TheSaferRoad.com